Zero Waste Beach

“Zero Waste Beach” is our flagship program that aims to reduce plastic marine pollution. We initiated the Program in 2018 in partnership with the NGO AKTI Project and Research Centre, with the financial support of The Coca-Cola Foundation, aligned with our Company’s global commitment for “A World Without Waste”. The aim of Zero Waste Beach is to mobilize all stakeholders including the general public in the battle against marine plastic pollution in Cyprus.